Kukimura—the name says it all. Rooted in London’s thriving Japandi scene, this emerging brand draws inspiration from Pantechnicon, Café Kitsuné, and Monocle Café, blending Japanese elegance with Scandinavian minimalism.

At Illuviate Media, we partnered with Kukimura from the ground up, developing their brand identity, crafting a strategic content framework, and guiding them through a seamless go-to-market (GTM) strategy. The result? A brand that not only resonates with its niche audience but also stands as a refined statement of cultural fusion and sophistication.